Five Star Villages Scheme | UPSC

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Five Star Villages Scheme _ UPSC

Five Star Villages Scheme | UPSC

      HEADLINES:

India Post launches Five Star Villages Scheme to ensure 100% rural coverage of postal schemes

      WHY IN NEWS:

Scheme to be implemented nation-wide, based on Maharashtra experience

MINISTRY? :- Ministry of Communications
SYLLABUS COVERED: GS 3: Schemes

      LEARNING: 

For PRELIMS go through aim , features and the concept of Gramin Dak Sewak.

For MAINS do you think most features could be added to Dak Sewa ? How do Amazon , Bluedart or Alibaba manage the services with less networking than Indian Postal Services ?

      ISSUE: 

Gramin Dak Sevaks to lead Public Awareness Campaign on Postal Services

FIVE STAR VILLAGES SCHEME

AIM

  • The Department of Posts has launched a scheme called Five Star Villages.

The aim is to ensure universal coverage of flagship postal schemes in rural areas of the country.

  • The scheme seeks to bridge the gaps in public awareness and reach of postal products and services, especially in interior villages.

FEATURES

  • All postal products and services will be made available and marketed and publicized at village level, under the Five Star Villages scheme.
  • Branch offices will function as one-stop shop to cater all post office – related needs of villagers.

The schemes covered under the Five Star scheme include:

i) Savings Bank accounts, Recurrent Deposit Accounts, NSC / KVP certificates,

ii) Sukanya Samridhi Accounts/ PPF Accounts,

iii) Funded Post Office Savings Account linked India Post Payments Bank Accounts,

iv) Postal Life Insurance Policy/Rural Postal Life Insurance Policy and

v) Pradhan Mantri Suraksha Bima Yojana Account / Pradhan Mantri Jeevan Jyoti Bima Yojana Account.

RATING

If a village attains universal coverage for four schemes from the above list, then that village gets four-star status.

  • if a village completes three schemes, then that village get three-star status and so on.

SIGNIFICANCE

  • The scheme is being launched on pilot basis in Maharashtra.
  • Based on the experiences in Maharashtra , it will be implemented nation-wide.
  • The Postal Department has been playing a major role in the implementation of Government schemes, leveraging the immense strength of its vast network.

Postal schemes are known for providing highly secured deposits, they provide higher return of interest with low risk.

PILOT PROJECT

  • The entire state of Maharashtra will be covered under the scheme.
  • Two rural districts / areas for each region have been identified.

A total of 50 villages in each district will be covered during the current financial year 2020-2021. 

  • Regional offices will identify the villages to be covered.

IMPLEMENTATION TEAM

  • The scheme will be implemented by a team of five Gramin Dak Sevaks who will be assigned a village .

Gramin Dak Sevaks are for marketing of all products, savings and insurance schemes of the Department of Posts. 

  • This team will be headed by the Branch Post Master of the concerned Branch Office.
  • Mail overseer will keep personal watch on progress of team on daily basis.
  • The teams will be led and monitored by concerned Divisional Head, Assistant Superintendents Posts and Inspector Posts.

CAMPAIGN

The team of Gramin Dak Sevaks will conduct door-to-door awareness campaign on all schemes.

  • Wide publicity will be given by displaying the information on notice board of Branch Office.
  • Prominent places of targeted villages like Panchayat Offices, schools, markets will also be used for advertising and pamphlets will be distributed.
  • Small melas will be organized, considering COVID-19 safety guidelines.

Five Star Villages Scheme | UPSC

TRAINING AND MONITORING

  • Required training and infrastructure, covering all schemes, would be provided to all branch offices in identified villages.
  • The scheme progress and target achievement will be closely monitored at Circle, Regional and Divisional levels.
  • Monthly progress will be reviewed by the Chief Post Master General.

    IASbhai WINDUP: 

  • Postman and Postal Department are a vital part of the ordinary citizen’s life.
  • India Post has been serving the people in an extraordinary way in the difficult situation which has emerged due to COVID-19, by bringing them medicines and financial assistance.
     SOURCES:THE HINDU & PIB | Five Star Villages Scheme | UPSC

DISCOVER MORE : SCHEMES

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